# Evaluate gift guides, product pages and gift budgets

Find out how a gift site makes money, test its price and review claims, and plan a yearly gift budget from your own numbers.

- Level: Specialist
- Length: 70 minutes
- Exam questions: 10, pass mark 80%, up to 3 attempts
- Certificate: valid for 12 months

## What you will learn

- Find the affiliate and paid placement labels on a gift page and say what each one means.
- Explain what the FTC Endorsement Guides say about disclosing a material connection.
- Test a price or a review claim against the retailer's page.
- Name the review practices that the FTC rule on consumer reviews bans.
- Plan a yearly gift budget and split a budget with a main gift.

## Lessons

1. [How gift sites make money](https://giftideas.fyi/academy/evaluate-gift-recommendations/how-gift-sites-make-money.md) (16 minutes)
2. [Check prices and product claims](https://giftideas.fyi/academy/evaluate-gift-recommendations/check-prices-and-claims.md) (16 minutes)
3. [Read reviews and ratings with care](https://giftideas.fyi/academy/evaluate-gift-recommendations/reviews-and-ratings.md) (16 minutes)
4. [Plan a yearly gift budget](https://giftideas.fyi/academy/evaluate-gift-recommendations/plan-a-yearly-gift-budget.md) (22 minutes)

## Questions

### Does the course tell me which gift sites to trust?

No. It gives you checks to run on any gift page: who pays the site, what the price means and whether a claim can be reproduced.

### Is this legal advice on advertising rules?

No. The lessons name public FTC documents so you can read them yourself. Rules differ by country. Ask a lawyer about your own case.

### Is this a professional certification?

No. It is a certificate of completion from this site. It records that you passed the exam and makes no other claim.

Also on the [web page](https://giftideas.fyi/academy/evaluate-gift-recommendations).